Sue Nelson

Director of Marketing

Sue joined Homewatch CareGivers in July of 2007 as Director of Marketing. Sue’s primary focus will delve into the broad-scope of our market position and competitive analysis on national, regional and local levels. Another focus will couple our media mix with naturally aligning synergies. "Discovering those PR/ Sponsorship/ Partnership initiatives that blend with our advertising efforts and work from the national level down is one of the biggest challenges I look forward to tackling this next year."

Sue graduated from the University of Nebraska in 1988 with a degree in Psychology and minors in Business Administration and Art History. As an assistant general manager for a weekly publication, she handled the end-to-end process of graphic design, marketing collateral creation and publishing. While working for various non-profit organizations, she learned how to creatively maximize output with limited resources. As a product manager, Sue steered every aspect of product development from market analysis, resource feasibility, product positioning, feature development, and sales training.

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