Homewatch Caregivers® is more than excited to announce that our brand was recently featured in two special news reports on major television broadcasts. Both CNBC and the PBS Nightly Business Report highlighted our brand, the growing demand for qualified in-home caregivers in a booming industry, and how we stand apart from other companies offering similar services.
In the CNBC news piece — you can view it in full by clicking here — the employment opportunities in the healthcare industry were the main focus. As the older generation keeps growing, with roughly 10,000 people reaching the age of 65 each day in our country, more and more in-home caregivers are needed. This has led to a predicted 41% boom in industry growth in the next eight years. This is actually the largest predicted growth for any industry in America during that timeframe. There is no better time than right now to become part of the Homewatch Caregivers® family by starting a franchise of your own.
The PBS Nightly Business Report segment — it has been uploaded to Vimeo and can be viewed by clicking here — spoke of the industry growth but also included a special interview with our CEO, Julie Smith. She discussed the importance of hiring in-home caregivers who are highly trained and genuinely compassionate. In order to attract the best possible caregivers as applicants, Homewatch Caregivers® proudly features a number of employment benefits, such as 401k plans and categorizing workers as employees, not independent contractors. Both news pieces talked about these competitive benefits as well.
Homewatch Caregivers® offers entrepreneurs the unique chance to enter the booming homecare industry with the backing of a national brand. We offer breakthrough business tools and strategic planning sessions to help our franchise owners thrive from the moment they open their doors. If you want to know more about becoming part of our growing family, you can browse available territories, read what it takes to become an owner, or call us today.