Meet the Team

Jennifer’s 17-year tenure in the home care industry brings valuable insight into the competitive landscape, target market, and the unique dynamics of franchising. Her passion for people and the Homewatch CareGivers brand were instrumental to her being named President in June 2022. In addition to her work as the Vice President of Marketing & Business Development at Homewatch CareGivers, LLC, she previously worked in corporate wellness, case management and health promotion. From these past experiences, she brings a robust understanding of the ever-changing health care industry. After receiving a Bachelor’s degree in English and Government/Law from Lafayette College in Easton, Penn., she earned a Masters of Health Sciences from the Johns Hopkins School of Public Health in Baltimore.

Jennifer (“JR”) joined Homewatch CareGivers in April 2013 as Director of Business Development and was promoted to Vice President of Strategy & Healthcare Innovation in August 2018. The purpose of her role is to advance strategic positioning and focus resources on growing network revenue, particularly within the healthcare continuum. JR is responsible for driving thought leadership in the form of business model expansion, business line and payor strategy development, partnerships, and alliances. This is achieved through her gathering and assimilation of industry and market intelligence. In addition, JR interfaces with senior leaders via her participation within the National Quality Forum (NQF). JR draws from nearly two decades of healthcare experience in roles that encompassed the spectrum of operations and sales, from field-level through executive management. She graduated from Boston University with a degree in Marine Biology and International Relations, with graduate work in environmental science/human health risk assessment and counseling.

Ann joined Homewatch CareGivers, LLC in 2012 as a Quality Support Manager and was promoted in November 2019 to the position of Director of Franchise Support. In July 2021 Ann was promoted to Vice President of Operations. Ann is responsible for leading the company’s strategic direction on support initiatives. Ann has spent over 27 years in franchising, she previously worked for Great Clips Inc. in a variety of positions both at the franchisee and franchisor level. Ann graduated from Metropolitan State University of Denver with a Bachelor of Science in Management and also holds a Certified Franchise Executive designation through the International Franchise Association.

Laurel joined Homewatch CareGivers in April 2021 as Director of Product. The purpose of her role is to own product strategy and roadmap for critical business systems and leading product team supporting franchise owners. Laurel has strong product development and operational experience working on both vendor and client sides. Prior to joining Homewatch CareGivers, Laurel was managing a full product suite at Comcast Technology Solutions and established integration with various industry partners for her product suite. She graduated from University of Denver with a Master of Science degree in Public Relations and Advertising Management, and she is a certified PMP (project management professional).