How Homewatch CareGivers Celebrates Diversity in Franchising

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The United States saw over 5 million new businesses in 2022, which was a 42% increase from pre-pandemic levels. There are over 582 million entrepreneurs in the world, and the number of small businesses has doubled since 1982. As these demographics are changing year after year, franchise organizations have put a priority on creating a more diverse and inclusive area. Franchising opens doors for anyone, including race, gender, experience, or education.

Nearly one-third of franchise owners are minority-owned, compared to 18.8% of the non-franchise-owned businesses. Minority and women-owned franchise ownership has doubled from 2007-2012 and is continued to keep increasing.

Homewatch CareGivers wants to strive to promote and celebrate diversity in franchising, hence our activity in providing information and education on how to actively promote inclusivity to all looking to explore franchise opportunities. This also helps to provide our franchise owners $5,000 off the initial franchise fee to those who qualify as a minority or women-owned business.

Homewatch Caregivers are also recognized by Entrepreneur as a Top Franchise for Diversity, Equity & Inclusion. This is led by Homewatch Caregivers’ involvement in IFA Pride Council, Women’s Franchise Committee, Diversity Institute Board, Women Franchise Networks, and Black Franchise Leadership Council.

Through many initiatives, Homewatch CareGivers hopes to educate, promote, and celebrate diversity and inclusion through franchising. To learn more about our other initiative or how to be a franchise owner yourself, click here

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